Demonizing the Enemy

The Propaganda Technique I chose to research and crete a poster on was the Demonizing the Enemy style. This style is all about creating an image that in some way leads others to hate/fear certain people/groups by "demonizing them", which simply means that the intention in the work is to dehumanize the individuals/groups by making them appear demonic or evil and/or representing them in a subhuman manner, to which the goal is to get the viewer to be frightened by/disgusted with the characters on the poster. These four examples show how this technique is used in that they all portray the people as subhuman/demonic and create an erie feeling that is a mix between fear and hate the artists wanted to portray. Even if one doesn't hate the people represented, one can still feel the "shadiness" or creepiness that sets the tone in these works.

Art Nouveau Recreation Inspiration

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Movement: Art Nouveau

Artist: Koloman Moser

Work: Secession V 

Date: 1899

Again, flowing, mystical, whimsical, and muted colors are the elements in this poster that classify it as an art nouveau piece.

Moser's typeface tends to be the element he uses in his posters that help characterize his designs. They are very structured in that they sit on straight horizontal lines  and fit well with the compositions. He also sticks with the muted and natural colors. However, I do want to note that in this particular poster, he uses a lighter color to outline the nude which creates a look that makes the image look as if it were a negative of a photograph. 

Art Nouveau Recreation Inspirations

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Movement: Art Nouveau

Artist: Hans Christiansen (Jugend Covers)

Work: "L'Heure du Berger"

Date: 1898

In this poster, one can see the characteristics of Art Nouveau in the floral designs (natural setting) and the nude in the arrangement. Not that these are always found in this movement, but they are found a good bit, especially in Jugend. these elements also help create a whimsical feeling.

As stated before, Christiansen uses nudes to along with floral arrangements to create a mystical/epic tone to his works. To further this tone, he also sticks with the muted/natural colors that make the viewer feel invited into the story the work is telling, much like fairy tale/mythological story.

Art Nouveau Recreation Inspirations

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Movement: Art Nouveau

Artist: William Bradley

Work: The Modern Poster

Date: 1895

Art Nouveau tends to have a flowing/whimsical feel to it which this poster definitely possesses. The flat/muted colors involved and the pattern in the feathers give the piece a timeless look that while simple in nature, possess a complex design that is pleasing to look at. This piece has a movement that makes it seem as though it is dancing around the layout (another theme common in Art Nouveau, no matter how subtle it may be.)

Bradley has this way of creating zig-zag patterns in his work, and it is seen here in that he goes left to right across the top through the headline, then has the peacock's form carry the eye across and down the page in a soft zig-zag fashion, which finally leads the eye to the rest of the headline. He also uses this same zig-zag motion through the eye contact of characters placed in an arrangement and  and by using background elements (such as vines) to lead the eye around the page. Both these characteristics used make the arrangement pleasing to look at. 

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Artist: Wes Wilson

Year: 1967

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Artist: Milton Glaser

Year: 1970

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Artist: Wes Wilson

Name: "The Sound" (tour)

Year: 1966

Milton Glaser

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Artist: Milton Glaser

Piece: Dante Fire

Milton Glaser is best known for his Bob Dylan poster and his "I Love New York" logo. It is said on that his work is best known for its directness, simplicity, and originality, (link) which can be seen in this piece. He has also designed everything from albums to advertisements.

I feel the color in this piece is used very well because it represents the the images they are put on well. For example cool colors and earth tones are placed on the the things that are considered background. By doing this, the images in the foreground that have warm tones  are set apart from the background and also better represent the fire and hellish tone of the images/poster.

Graphic Design Artist

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Artist: Koloman Moser

Work: Art Nouveau advertising poster for the first Viennese Secession by Secession artist Koloman Moser Link

Koloman Moser was an Austrian artist who had a Art Nouveau style and was a main artist in the Vienna Secession.

Color and composition are the first things that stand out to me in this work. The warm fell of the poster create an inviting arrangement that make the piece easy on the eyes and go well with the enchanting tone/look of the compostion.

Graffiti Artist

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Artists: Fast Breaking Art

Piece: Airborn One

Year:?

FBA started out in the 1970's as a group of friends who lived in Manhattan.

I like that this piece's space is completely used up in that the group fills all the negative space in a way that goes well with the main elements of the piece. I think the group is better in this regard vs. when they only fill up half of the trains by painting from the windows down. I think that they should bring this type of composition to the boxcars.

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Artist: Neville Brody

Name:Free Me from Freedom

Year:?

Some of Brody's more notable works/accomplishments are his album covers he did in the 80's for bands such as Depeche Mode, being a founding member of FontWorks, and being partly responsible for starting the FUSE project.

I feel the bold red color in the poster helps to being a balance to the contrast between the black and white colors, while at the same time, helps deliver the message of the poster. For example, I don't think that blue or any other color would deliver the same message. I also feel that using stroke on the TV with no fill was a good choice. If fill had been used, it would have put too much focus and weight on the layout.

Joseph Muller Brockmann

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Artist: Joseph Muller Brockmann

Name: Anthologie de Musique Suisse

Year: 1969?

Joseph Muller Brockman is a famous Swiss graphic designer who created posters for many different concerts and in 1958, he was a founding editor for the New Graphic Design. he was also famous for using the grid system for the type in his work.

I love how simple this poster is. It is just three circles that are used to make an album and whose colors are muted enough to keep the poster's look simple and elegant...not bright and loud.

These things help make for the serious and solid look/tone of the poster. One can also see the way the staggering of the text fits well within the grid system.

William Bradley Poster

Artist: William Bradley

Style: Art Nouveau

Work's name: The Modern Poster

Year: 1895

Poster LINK

William Bradley was an artist during the Art Nouveau movement, and at one point was the highest paid artist in the early 1900's. LINK

The first thing that stood out in the poster to me is the bold contrast of the lights and darks, and how they create a simple, elegant, and flowing design. The flowing design of the image leads me to the next feature of the poster I like which is its movement. The text starts you in the upper left corner, leads you directly to the upper right corner, then makes a downward "c" shaped curve to the bottom of the page, where the remaining part of the poster's title is positioned. It is also clever how he divided the title of the poster like this in that it still is readable and not just used for the sake of being cleaver.

Poster before 1950

Poster before 1950 LINK

Year: 1947

Artist: ?

This poster is one with no direction in my opinion, and for that matter, I feel it lacks in unity, is too crowded (has too much weight?), has no rhythm and seriously lacks direction. It literally looks like frames and scenes from the movie were cut out and thrown into the space, and then the artist decided to put emphasis on the main image (the giant face) by coloring it, which is about the only thing going for it. But by emphasizing  the main image, the other smaller ones just clutter up the surrounding space on the page. I just don't know what to focus on in this example.

Post-modern poster

Post modern poster LINK

Year: 1975

Artist: Charles Gehm

This poster is well balanced in that all the main elements are surrounded by a border whose layout houses the main elements well by having colors that don't compete with the main element and by bringing a sort of symmetry to the poster as a whole. Basically, while the poster is not perfectly symmetrical, it is balanced on all sides and provides grounding for the main elements versus having them float in the middle of the space used.

This Millennium Poster

This millennium poster LINK

Year: 2008

Artisit: BLT & Associates

The motion of this poster travels in a downward fashion that lead's the viewer's eye in a manner that makes it easy to read and see all of the information that is given. Furthermore, accomplishes what a movie poster should in that the layout, colors, and flow create a work that informs the viewer in a way that is not over powering or distracting from the tone or feel of the poster. For instance if the poster had used color in this design, then the poster would lose much of its dramatic tone due to the reds, blacks, and whites being blended in and dulled down from how it is currently presented. The previous sentence also shows what a big part the contrast in this poster plays.

Saul Bass Poster

Saul Bass LINK

Year: 1965

Artist: Saul Bass

The strong contrast between the background and the main image create a dramatic tone that portrays the serious nature of the film. I feel the simple design of the poster and the muted colors used also help create a look that resembles the look the U.S. Military might want to portray...sharp, direct, and strong.