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Movement: Art Nouveau
Artist: William Bradley
Work: The Modern Poster
Date: 1895
Art Nouveau tends to have a flowing/whimsical feel to it which this poster definitely possesses. The flat/muted colors involved and the pattern in the feathers give the piece a timeless look that while simple in nature, possess a complex design that is pleasing to look at. This piece has a movement that makes it seem as though it is dancing around the layout (another theme common in Art Nouveau, no matter how subtle it may be.)
Bradley has this way of creating zig-zag patterns in his work, and it is seen here in that he goes left to right across the top through the headline, then has the peacock's form carry the eye across and down the page in a soft zig-zag fashion, which finally leads the eye to the rest of the headline. He also uses this same zig-zag motion through the eye contact of characters placed in an arrangement and and by using background elements (such as vines) to lead the eye around the page. Both these characteristics used make the arrangement pleasing to look at.
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