Demonizing the Enemy

The Propaganda Technique I chose to research and crete a poster on was the Demonizing the Enemy style. This style is all about creating an image that in some way leads others to hate/fear certain people/groups by "demonizing them", which simply means that the intention in the work is to dehumanize the individuals/groups by making them appear demonic or evil and/or representing them in a subhuman manner, to which the goal is to get the viewer to be frightened by/disgusted with the characters on the poster. These four examples show how this technique is used in that they all portray the people as subhuman/demonic and create an erie feeling that is a mix between fear and hate the artists wanted to portray. Even if one doesn't hate the people represented, one can still feel the "shadiness" or creepiness that sets the tone in these works.

Art Nouveau Recreation Inspiration

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Movement: Art Nouveau

Artist: Koloman Moser

Work: Secession V 

Date: 1899

Again, flowing, mystical, whimsical, and muted colors are the elements in this poster that classify it as an art nouveau piece.

Moser's typeface tends to be the element he uses in his posters that help characterize his designs. They are very structured in that they sit on straight horizontal lines  and fit well with the compositions. He also sticks with the muted and natural colors. However, I do want to note that in this particular poster, he uses a lighter color to outline the nude which creates a look that makes the image look as if it were a negative of a photograph. 

Art Nouveau Recreation Inspirations

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Movement: Art Nouveau

Artist: Hans Christiansen (Jugend Covers)

Work: "L'Heure du Berger"

Date: 1898

In this poster, one can see the characteristics of Art Nouveau in the floral designs (natural setting) and the nude in the arrangement. Not that these are always found in this movement, but they are found a good bit, especially in Jugend. these elements also help create a whimsical feeling.

As stated before, Christiansen uses nudes to along with floral arrangements to create a mystical/epic tone to his works. To further this tone, he also sticks with the muted/natural colors that make the viewer feel invited into the story the work is telling, much like fairy tale/mythological story.

Art Nouveau Recreation Inspirations

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Movement: Art Nouveau

Artist: William Bradley

Work: The Modern Poster

Date: 1895

Art Nouveau tends to have a flowing/whimsical feel to it which this poster definitely possesses. The flat/muted colors involved and the pattern in the feathers give the piece a timeless look that while simple in nature, possess a complex design that is pleasing to look at. This piece has a movement that makes it seem as though it is dancing around the layout (another theme common in Art Nouveau, no matter how subtle it may be.)

Bradley has this way of creating zig-zag patterns in his work, and it is seen here in that he goes left to right across the top through the headline, then has the peacock's form carry the eye across and down the page in a soft zig-zag fashion, which finally leads the eye to the rest of the headline. He also uses this same zig-zag motion through the eye contact of characters placed in an arrangement and  and by using background elements (such as vines) to lead the eye around the page. Both these characteristics used make the arrangement pleasing to look at. 

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Artist: Wes Wilson

Year: 1967

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Artist: Milton Glaser

Year: 1970

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Artist: Wes Wilson

Name: "The Sound" (tour)

Year: 1966